As you know, SEO stands for Search Engine Optimization. So, when we talk about Local SEO we are referring to the online search engine that provides relevant results based on the search content and the location users choose.
Local SEO also means that it is easy for potential customers to find information about a business, brand or company when searching for products or services in their locality. That's why this strategy is ideal for classified websites, precisely because it will help you reach those customers who are in your area and need your products or services.
Without web positioning, your company can't be at the top of Google's search results, which means that it will be virtually impossible for users to find your company's products or services. On the other hand, if you, for example, have a classifieds page that sells used cars in Madrid and you use Local SEO as your primary marketing strategy, then if an Internet user searches "buy used cars in Madrid", they will surely find your website immediately.
7 reasons to use Local Seo on your classifieds website
Increase in the ranking of searches
SEO Local makes it easy for Internet users to find your business in search engine result pages such as Google or Yahoo.
Obtaining potential customers
70% of local customers use search engines and directories to find local businesses. So by using SEO in your local area, it will be easier for people to get to your classified website.
Local SEO Increases Website Traffic
A good marketing strategy to position yourself in search engines is essential to attract traffic to your website. SEO creates and directs traffic to your website so that people get information about your business, products and services.
Helps eliminate competition
The use of the search engine is growing rapidly and the fact that they can be used on mobile devices makes it much more successful. As the world is growing enormously, the competition is also increasing. By using Local SEO, you can stand out from the competition easily.
Local SEO is affordable
Search engine marketing is very profitable. There is no need to pay for advertising as long as you know how to apply marketing strategies properly so you can reach a wide range of potential customers.