Sharetribe vs Dokan: features and cost compared.
Sharetribe: A hosted marketplace engine billed by usage, where carts, coupons and languages need custom code, against a hosted marketplace with them built in. Dokan: A WooCommerce plugin with paid plans and modules on a WordPress site you host, against a hosted marketplace with one monthly price. Here they are side by side, feature by feature, from their own websites, with Yclas as a third option.
Last checked: 22 October 2026. Facts about other products come from their own websites; the sources are listed at the end of this page.
Sharetribe and Dokan, side by side.
| Feature | Sharetribe | Dokan | Yclas |
|---|---|---|---|
| AI page builder | Not offered No AI design tools; Sharetribe suggests coding with AI tools on its APIs [1] | Not offered No page builder in the plugin; WordPress page builders are separate. FlyCommerce, the hosted version, lists an AI store and page builder [2] | Describe a change, such as "darker hero, bigger search, rounder cards", and the AI makes it in a draft you preview. 109 ready-made looks and drag-and-drop sections. |
| AI sets up your site | Partly Set up in the Console by hand; no AI setup [1] | Partly You install WordPress, WooCommerce and Dokan on your hosting; Enterprise includes 1 hour of installation [3] | Say what your marketplace is for and the AI writes your categories, subcategories, tagline and About page in your language. Live in about two minutes. |
| AI listing from a photo | Paid add-on Only in a partner's ecommerce template, $1,500 to $3,000 a month [4] | Partly The free AI Assistant writes the title and description from the product name, with your own OpenAI or Gemini key; not from a photo [5] | Sellers add a photo; the AI writes the title, description and price, and picks the category and fields. |
| AI search | Paid add-on Only in the same partner template [4] | Not offered Not listed [3] | Visitors search the way they talk, such as "red bike under 300 near Valencia", and get the right filters. |
| AI scam and spam checks | Partly AI fraud detection against spam sign-ups and stolen cards; listings and messages are not checked [1] | Not offered Report Abuse module (Professional): buyers report products and you check them by hand [6] | Every new listing is checked against your rules for scams, prohibited items, spam and wrong categories. Risky ones wait in your queue with the reason, and buyers are warned when a message asks for gift cards or off-site payment. |
| Automatic listing translation | Not offered Several languages need custom code; no listing translation [7] | Not offered WPML integration, with the paid WPML plugin; translations are made by hand [8] | On multilingual sites each listing is translated into every site language, with its own page for search engines. 44 languages. |
| AI suggested replies | Not offered Not listed [9] | Not offered Not listed [3] | The AI drafts a seller's reply from the listing and the conversation; the seller edits and sends it. |
| Shopping cart across sellers | Needs a developer A transaction holds one listing; a cart is custom code [10] | Included WooCommerce cart with orders split by vendor [11] | Buyers fill one cart from several sellers and pay once; the payment is split between the sellers automatically |
| Commission on every sale | Included Commission from buyers, sellers or both, a percentage with a minimum or a flat fee; Stripe Connect only [12] | Paid add-on Commission is in the free version; automatic split payouts need Professional ($249 a year) or Business ($499) for PayPal Marketplace; no service fee for buyers [11] | A percentage and a fixed fee on each sale, with rates by category or by seller, and an optional service fee for buyers |
| Seller payouts with or without Stripe Connect | Needs a developer Stripe Connect only; PayPal or other gateways need custom code [13] | Included Stripe Connect, MANGOPAY or Razorpay on Professional, PayPal Marketplace on Business; with other gateways you pay vendors from withdraw requests [11] | Sellers paid automatically through Stripe Connect, or buyers pay you through PayPal, Stripe or your other gateways and each seller withdraws their balance, less your commission, by PayPal or bank transfer |
| Payment held until delivery | Included Payout when the buyer marks the order received, or 14 days after delivery [14] | Partly Payouts released on order completion or after a delay of up to 29 days with some gateways; not when the buyer confirms delivery [15] | The seller is paid once the buyer confirms the order arrived, or after the number of days you set |
| Product options and sale prices | Needs a developer Product options are custom code; price variations are for bookings only [16] | Partly Variable products and scheduled sale prices; wholesale prices on Business; no bundles [17] | Size, colour and other options with their own price and stock, sale prices, quantity discounts and bundles |
| Shipping rates per seller | Partly A flat fee per listing and per extra item; rates by country or carrier need code [18] | Paid add-on Per-vendor shipping on Starter, table rates on Professional, ShipStation on Business [19] | Each seller sets rates by country, with free shipping over an amount, and live carrier rates through your Shippo account |
| Coupons | Needs a developer Discount codes are custom code, for example with Voucherify [13] | Paid add-on Vendor and admin coupons, Starter plan [20] | Coupons from sellers and from you, used in the cart |
| Saved cards | Included Stored card details [9] | Paid add-on With Stripe Connect or Stripe Express, Professional plan [21] | Buyers save a card and pay with one click next time |
| Classified ads in the same site | Partly Free-messaging flows without payment; featured listings and listing fees through a Stripe page or Zapier [22] | Partly Products to buy only; Product Advertising (Business) sells paid placements, but no contact-the-seller ads [3] | Listings can be buy-now items or contact-the-seller ads, with featured listings, bump to top and paid categories you charge for |
| Offers and quotes | Included Quotes, counter-offers and reverse negotiation, paid online [23] | Paid add-on Request for Quotation module (Business): the vendor can counter, but buyers can't make offers [24] | Offers and counter-offers in the chat, and request a quote: the seller sends a price, the buyer pays it online |
| Auctions | Needs a developer No auction feature, says Sharetribe [25] | Paid add-on Auction module (Business) [26] | Proxy bidding, reserve price, buy-now and anti-sniping |
| Bookings and rentals | Partly Hourly, daily and nightly bookings, slots and seats; booking requests only, deposits need code [27] | Paid add-on Bookings module (Business), which needs the WooCommerce Bookings plugin [28] | Availability calendar by day, night or hour, instant booking, deposits and price rules, paid online |
| Digital downloads | Included Digital download transactions, up to 10 files per listing [29] | Included Downloadable products [17] | Sell files: the buyer gets a download link as soon as they pay, with a limit on downloads |
| Memberships you charge sellers | Partly A Stripe payment page and manual changes, or Zapier; nothing renews inside the marketplace [30] | Paid add-on Vendor subscription packs (Professional); automatic renewal only through the split-payment gateways [31] | Monthly seller plans, renewed automatically from the seller's saved card |
| Seller storefronts | Partly Seller profiles double as storefronts; no branded store page, followers or vacation mode [9] | Included Store pages with banner, bio and opening hours; follow store on Professional, vacation mode on Business [32] | A store page for each seller with logo, banner, policies and rating, followers, a vacation mode, and a directory of every store |
| Sales dashboard for sellers | Needs a developer Seller sales dashboards are a customization [16] | Included Vendor dashboard included; Vendor Analytics on a paid plan [3] | Each seller sees their sales, views and payouts |
| Account types you define | Included User types with their own fields and rights, and user approval [33] | Partly Vendor sign-up with optional approval; separate account types not listed [34] | Create your own account types, such as buyer, seller, provider or agency, each with its own sign-up fields, rights and approval; business accounts can import listings by CSV or a stock feed |
| Seller verification | Partly Stripe identity checks before payouts; ID checks through Zapier or a partner [35] | Paid add-on Seller Verification (Professional): ID, address and company documents [36] | ID and business document checks, with Verified badges |
| Questions on listings | Not offered Not listed [9] | Paid add-on Product Q&A module (Business) [37] | Buyers ask in public and the seller answers on the listing page |
| Messages between buyers and sellers | Included Built in, with up to 10 files per message [38] | Paid add-on Live Chat module (Business) with a TalkJS account; attachments included [39] | Built in, with photos and PDFs, read receipts and a "needs your action" list |
| Reviews | Included Two-sided, double-blind reviews after paid transactions [40] | Partly WooCommerce product reviews; store reviews on Professional; no double-blind reviews listed [3] | Double-blind reviews after a completed order, and badges sellers earn |
| Disputes | Included Buyers open a dispute after delivery and you resolve it [14] | Not offered No dispute flow listed; Store Support (Professional) is a ticket to the vendor [41] | The buyer reports a problem, the payout waits, and you decide: refund the buyer or pay the seller |
| Returns | Partly You can cancel with a full refund; partial refunds need code; no returns flow [42] | Paid add-on Return and Warranty module (Professional) [43] | The buyer asks within the return window, the seller accepts or refuses, and the refund goes back through Stripe |
| Saved searches with alerts | Needs a developer Not built in [9] | Not offered Not listed [3] | Instant or daily alerts for new matches, by email and push |
| Easy and safe sign-in | Partly Google and Facebook; other providers need code; Apple and two-step login not listed [44] | Paid add-on Social login on Starter; two-step login not listed [3] | Google, Facebook, Apple, X, Microsoft and LinkedIn, a code by SMS, one-click email links and two-step login |
| Many languages in one marketplace | Needs a developer One language at a time; several need code; no right-to-left language listed [7] | Partly Translated into 20 languages and right-to-left; one language per site unless you add WPML [45] | 44 languages, right-to-left included; visitors switch language and listings are translated for them |
| SEO toolkit | Included Editable meta tags, clean URLs, a sitemap of the 10,000 newest listings [46] | Paid add-on Store SEO through Rank Math (Professional) [47] | Title patterns, redirects and a 404 log, structured data by listing type, sitemaps for every listing and IndexNow |
| Maps and map search | Included Map and location search, with your own Google or Mapbox account [48] | Paid add-on Geolocation module (Business), with your own Google Maps or Mapbox key [49] | OpenStreetMap with no API key, or Google Maps; search the area on the map or near a place |
| Referral rewards | Paid add-on Through Toppal, a partner app; built in it only records where users came from [50] | Not offered Dokan's FAQ says affiliate features are not available yet [45] | Members share an invite link and earn credit or a coupon when a friend buys or lists |
| Automatic social posting | Paid add-on Through ShopSync, a partner app [51] | Not offered Not listed [3] | New listings posted to a Facebook Page, Instagram, X and Telegram |
| Your own iPhone app | Paid add-on Through partners such as Twinr; price not stated [52] | Paid add-on Customer app $29 to $59 a month + $129 setup; vendor app from $22 a month + $149 setup [53] | Your marketplace as a branded app on the App Store, with push notifications, published for you |
| API, webhooks and MCP | Included Full APIs, SDKs and Zapier; events to poll, no outgoing webhooks [54] | Partly REST API; no webhooks or MCP listed [55] | Signed webhooks, scoped API keys, an OpenAPI description, and an MCP server so AI assistants can work with your site |
| Hosting, SSL, updates and backups | Partly Included without custom code; with custom code you host the front end [56] | Not offered Not included in the plugin: you run WordPress hosting, updates and backups [57] | Included, with support |
| PDF invoices | Partly Only through a Zapier and Cloudlayer tutorial, without commission or shipping on the invoice [58] | Included PDF invoices in the free version [3] | Buyers download a PDF invoice for each order; right-to-left and Asian scripts use the printable invoice page |
| Seller tax reporting (DAC7) | Partly A guide to collecting the data, mostly from Stripe; no report [59] | Partly EU Compliance Fields (Starter) add company and VAT fields; no tax report listed [60] | Sellers enter their tax details, and you get the yearly report EU rules ask marketplaces for |
| Tools for your team | Partly Log in as a user; admin actions shown on each transaction, no general audit log [61] | Not offered No audit log listed [3] | A "needs your attention" list, an audit log of staff changes, a conversation viewer and log in as a user |
| Moving your listings in | Needs a developer No CSV import; listings come in through the API or with Sharetribe's team [62] | Paid add-on Export Import module (Business); migration help on lifetime Enterprise [63] | CSV import of listings and users, with a dry run and undo |
A working site in year one.
| Sharetribe, year one | From $2,388 + usage |
|---|---|
| Dokan, year one | About $709, before bookings and apps |
| Yclas Marketplace, year one | $1,788 |
When Sharetribe is the better choice
- You want to design your own transaction flows, step by step, for a marketplace that works unlike any other.
- You have developers and want a headless engine with APIs and SDKs to build your own front end on.
- You run a private marketplace where only approved members can see listings.
When Dokan is the better choice
- Your shop already runs on WooCommerce, and you want to open it to other sellers.
- You need WooCommerce's product types and plugins, such as subscriptions, print on demand or a particular payment gateway.
- You want sellers paid automatically through PayPal Marketplace, MANGOPAY or Razorpay rather than Stripe.
Questions people ask
Read more:
Other guides:
Which is cheaper, Sharetribe or Dokan?
In our counts, a working site costs From $2,388 + usage in year one with Sharetribe and About $709, before bookings and apps with Dokan. Each comparison page lists the lines that make up the total.
Which includes more, Sharetribe or Dokan?
Of the 44 features compared here, Sharetribe includes 12 (or as a free add-on) and Dokan includes 6. Yclas includes all of them.
Is there a third option?
Yes: Yclas is hosted, with every feature in this table built in, a 15-day free trial and no credit card.
Sources
Checked on 22 October 2026. Prices change: the vendor's own page is always the latest word. If something here is out of date, tell us and we'll fix it.
- Sharetribe: a marketplace engine for the AI age (18 September 2026)
- FlyCommerce pricing (Dokan's hosted version)
- Dokan pricing: plans, modules per plan, sale and lifetime prices
- Sharetribe: the ecommerce marketplace template by Journeyhorizon
- Dokan AI Assistant
- Dokan Report Abuse module
- Sharetribe: supported languages
- Dokan WPML integration
- Sharetribe features
- Sharetribe developer blog: shopping cart
- Dokan: available payment gateways and split payments
- Sharetribe: commission rates
- Sharetribe: features that can be built with custom code
- Sharetribe: how purchase transactions work (payouts, disputes)
- Dokan: escrow and payout holds
- Sharetribe for product marketplaces: customizations
- Dokan vendor dashboard: product types
- Sharetribe: how shipping works
- Dokan Table Rate Shipping module
- Dokan vendor coupons
- Dokan Stripe Connect module
- Sharetribe help: monetization
- Sharetribe: price negotiation
- Dokan Request for Quotation module
- Sharetribe: how to build a website like eBay
- Dokan Auction module
- Sharetribe: how calendar booking transactions work
- Dokan Bookings module: needs WooCommerce Bookings
- Sharetribe: how digital download transactions work
- Sharetribe: charging providers a subscription
- Dokan Vendor Subscription module
- Dokan changelog: 5.3.2, 15 October 2026; store opening hours
- Sharetribe: user types
- Dokan selling options: vendor approval
- Sharetribe: identity verification
- Dokan Seller Verification
- Dokan Product Q&A module
- Sharetribe: files in messages
- Dokan Live Chat module (TalkJS)
- Sharetribe: how reviews work
- Dokan Store Support module
- Sharetribe: cancelling and refunding
- Dokan Return and Warranty (RMA) module
- Sharetribe: social logins
- Dokan general FAQ: RTL, affiliate features
- Sharetribe: sitemap files
- Dokan store SEO
- Sharetribe: maps and location
- Dokan Geolocation module
- Sharetribe: affiliate program with Toppal
- Sharetribe: sharing listings with ShopSync
- Sharetribe: mobile apps through partners
- Dokan mobile app pricing
- Sharetribe docs: reacting to events
- Dokan REST API
- Sharetribe hosting mode: no-code or custom code
- Dokan blog: Dokan vs FlyCommerce, hosting cost example
- Sharetribe: PDF invoices with Zapier
- Sharetribe: collecting data for DAC7
- Dokan EU Compliance Fields
- Sharetribe changelog
- Sharetribe docs: migrating from outside Sharetribe
- Dokan Export Import module
- Yclas pricing
Product names belong to their owners and are used only to identify the products compared. Yclas is not affiliated with them.
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