Guides

Making money from your marketplace

Six guides on earning from a classifieds site or marketplace: every way to charge, how to choose a business model, seller plans, transaction fees and commission, listing and featured fees, and the extra services sellers pay for.

  1. How to Monetize a Classified Website: Every Way to Earn

    How to monetize a classified website: featured listings, pay to post, seller plans, extras, ads, lead fees and commission, with 2026 price benchmarks.

  2. Marketplace Business Models: 5 Revenue Models Compared

    Compare the 5 marketplace business models: commission, subscriptions, freemium, listing fees and featured listings. How to choose and combine them.

  3. What Is a Subscription-Based Marketplace? Plans and Pricing

    What a subscription-based marketplace is, how to design and price seller membership plans, move from free to paid, and handle churn and cancellation rules.

  4. Marketplace Transaction Fees: How to Set and Evaluate Them

    Marketplace transaction fees and commissions explained: fee types, who pays, what Etsy, eBay and Airbnb charge, and a checklist to evaluate your fees.

  5. Listing Fees, Lead Fees and Featured Listings: A Guide

    What listing fees, lead fees and featured or sponsored listings are, what eBay, Etsy and Thumbtack charge, and how to price them without losing sellers.

  6. Marketplace Value-Added Services: Examples and Pricing

    Value-added services for marketplaces: examples that work, how to package and price them, which suit classifieds sites, and how insurance is offered.

Run the numbers

What could your marketplace earn?

Move the sliders to your own numbers. It multiplies your listings by the share sellers promote and your prices, and adds your seller plans.

Estimated revenue a month $0
From promotions
$0
From seller plans
$0
In a year
$0
Yclas commission
$0

An estimate from the numbers you enter, not a promise. Payment providers charge their own fees.

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